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Target the right audience around the clock with programmatic CTV/OTT advertising.


CTV advertising is a how we reach consumers who are watching TV on their connected devices, including smart TVs, gaming consoles, and streaming devices like Roku and Amazon Fire TV.

Unlike linear television advertising, CTV advertising allows you to target specific audiences with laser precision. You can target by demographics, interests, and even behaviors. This makes CTV advertising an extremely effective way to reach your target audience and achieve your marketing goals.

Team SI has been in the connected TV space since its inception, and we’ve helped some big brands navigate this new landscape. We’re experts in all things CTV and we’re here to help you get started with your connected TV advertising campaign.


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Our Approach

Our Approach Step 1, Discovery


We start by immersing ourselves into a business to fully understand its purpose and audience. With a deep understanding of the business and the motivations of its customers, we can begin identifying where opportunities exist.

Our Approach, Step 2


Our CTV experts will ascertain your ideal target audience, frequency and reach. Then, we'll use the 60,000+ data segments in our Doppio® DSP to make sure you hit the mark with absolute precision.

Our Approach, Step 3


We attack the CTV space through programmatic advertising. We use programmatic buying to purchase ad inventory on CTV platforms in real-time. This allows us to get the best possible price for our clients and ensures that your ads are served to the right people at the right time.

Our Approach, Step 4


Once your automated CTV campaign starts reaching customers, our experts will frequently check in and make adjustments to ensure you're getting the most bang for your buck.



3 Ways to Work With Us

We’ve built long-term relationships with most of our clients, but many started off with a specific need. There are many different arrangements to help our clients and we’d love to discuss options with you.

If you have a mission, deadline, and budget, a project-based engagement with us might be the perfect solution for getting started. Our clients appreciate the flexibility of a project-based relationship to complete an objective or fill an interim marketing role.
Ongoing Engagement
For clients that are looking to improve their performance over an extended duration of time, we establish longer relationships with ongoing services and monthly billing.
Workshops & Training

When working with our strategists, some audits can reveal opportunities for team training or strategic planning workshops. We love helping businesses scale their talent through education.

We also have speakers available for conferences that cover a wide range of marketing topics.



Learn how you can generate leads and grow your brand.


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